Phil’s Bio

Phil is Chief Marketing Officer at Halfbrick, in charge of bringing the studio and its games into millions of hearts and minds worldwide. He directed and executed the marketing strategy for Fruit Ninja, Jetpack Joyride and most recently Fish Out Of Water, along with every original game released by Halfbrick. This has resulted in over 750 million downloads worldwide and Halfbrick being established as one of the top mobile game developers in the world. He also created the multiplatform title Age of Zombies and Halfbrick’s famous action hero Barry Steakfries.

Follow Phil Larsen - CMO, Halfbrick